…and  yes, we literally mean fight!  But not in the Edward Norton Fight Club  sort of way or how editing a staff memo to the Council or Board can  exhaust you as if you had actually been in a physical fight.  The fight  that we are implying, and which is described in a recent Harvard  Business Review article, is the type of fight where enough dissenting  thought has been injected into an issue to jump start the creative  juices of those involved.  
Really, fighting can have this  effect?  The answer is yes, “within an acceptable range of competition  and tension, science shows, dissent will fire up more of an individual’s  brain, stimulating more pathways and engaging more creative centers.   In short, more of what makes people unique, innovative, and passionate  is available for use.”(2)  
eePulse, which is a consultancy firm  measuring employee engagement, found that the single greatest predictor  of poor company performance is complacency.  Not product, market, or  environment – but complacency.  
How great for us in local  government since the number one predicator of poor performance is  actually in our control!  Deciding whether we promote an organization of  complacency or an organization that strikes a balance between dissent  and positive energy is our choice.  For those of you who are still  skeptical, think back to Jim Collins’ Good to Great, one of the 4 stages  that an organization works through is executing disciplined thought,  and a fundamental principle of disciplined thought is confronting the  brutal facts.  Collins shared story after story describing heated board  room debates, CEO’s yelling…clearly dissent and fighting was and is  still present inside the walls of great companies.(1)  
So as we are all still playing in the sandbox, how do we know which fights to pick?  Consider the following 3 criteria: (2)
1.   Is it a Game Changer?  Ask yourself, by picking this fight is there the  potential to make a fundamental change in how we do business?  Is there  lasting value or improvement to be seen in this fight?
    
2.   Does it look to the future?  Does your organization spend as much time  fighting about why something is happening to apportion blame/recognition  as it does looking toward the future and what is possible?  When it  comes to looking at the future, think about what you want to invest and  what returns you want to see.  
3.  Is it a noble cause?   “The  right fight connects people with a sense of purpose that goes beyond  their own self-interest, unleashing profound collective imagination and  abilities.” (2)  This is a fairly simple question for at the heart of  local government is the desire to leave our communities better than they  were when we found them.  We impact the quality of life for all those  in our communities in a very real and tangible way.  
Let’s look  at a local government example.  Imagine that at every Council or Board  meeting you have 1 or 2 citizens blasting your code enforcement efforts  (or perhaps you have an issue that plagues each of your meetings).  The  morning after during the debriefing meeting, there is talk about the  comments made at the meeting.  Do you let the debriefing pass and wait  until the next council meeting to see if others express their  frustration, or do you see this as an opportunity to ask the question  “How can we take this issue and rethink what code enforcement could look  like?”  
What is the real issue?  Of course this isn’t simple,  tensions are likely to rise and there will be very different  perspectives diagnosing even the root of the problem.  However, that’s  the point, and by asking the questions, you are changing the game and  looking towards what is possible.  
The City of Independence, MO  asked that very question and has since created a code enforcement  program with returns greater than they could have imagined.  Beyond a  code enforcement program, it has changed the face of neighborhoods and  built relationships that never existed. (3)    
Take a second to consider in your organization….
1.  Where are the fights happening, if they are occurring at all?  Describe  your organizational culture?  Is it peaceful and complacent, cut throat  each step of the way, or is there a unique balance?
2.  Are the  right fights happening?  Perhaps there is enough dissenting thought to  last through a few budget cycles, but is that energy pointed in a  positive direction.  Do we as an organization fight over font size or  business models?  
3.  How do you create the kind of conflict that will unveil the creative flow of your organization?
For  the leader, consider how the scene is set; what are the ground rules,  how do you ensure all sides have a fair shot, are the right questions  being asked, do you have the right people around the table, and how are  you rewarding your contrarians – those who have the courage to challenge  the status quo, even when they might find themselves on the losing  side? (4)
Unlike Edward Norton, we won’t be walking out of City  Hall with bloodied noses (although at times it might feel that way), but  as Jim Collins writes “retain unwavering faith that you can and will  prevail in the end” for a larger purpose.  In doing so, you are creating  the type of conflict that will unleash the creative and innovative  geniuses inside of the walls of City Hall.  
References
1. Good to Great and the Social Sectors.  A Monograph to Accompany Good to Great.  Collins, Jim.  2005, www.jimcollins.com.
2. How to Pick a Good Fight.  Joni, Saj-nicole A. and Damon Beyer. Harvard Business Review, pg 48-57, December 2009.
3. Interview with Independence, MO.  January 2010.
4. What’s Needed Next:  A Culture of Candor.  O’Toole, James and Warren Bennis.  Harvard Business Review, June 2009.
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