The City of Boulder created the Inclusiveness and Diversity Team or IDT to create and build a grass roots initiative that involved the input and skills of employees from all levels of the organization; from maintenance workers, to police officers, to administrative specialists, to department directors. Time and energy was invested in this team to create advocates and ambassadors to spread the message and value of inclusiveness and diversity. The involvement of such a wide spectrum of employees insured that the messages and materials the IDT produced would “speak” to all employees in such a fashion as to demystify what could be considered overwhelmingly broad topics, such as diversity, into real life, day to day experience. The City worked to create a common language and create the need for the initiative by outlining the benefits.